Who We Are
We are on a mission to make e-commerce more profitable
Due to the rising cost of raw materials, labor, and real estate, e-commerce seems like an excellent
option for entrepreneurs.
But in reality, for most e-commerce businesses, the customer acquisition cost is high. The
cost-per-click on ad networks is ever-increasing because heavily funded big players and e-commerce
platforms bid for similar keywords.
While getting traffic is expensive, converting traffic to customers is difficult. For most small and
mid-sized e-commerce businesses add-to-cart rate (visitors to actual sales ratio) is below 2%.
We are building tools to improve add-to-cart using AI, Personalisation, and Better Customer Experience
and help our customers make their e-commerce business more profitable.